Paul Mitchell

Paul Mitchell - HauptSacheShop

The success story of Paul Mitchell: A revolution in hair care

Founded in 1980 by John Paul DeJoria and Paul Mitchell, Paul Mitchell quickly established itself as one of the leading names in the hair care industry. The brand was created to offer high-quality, professionally used products at an affordable price while remaining exclusive to hair salons. With its original product line, including the iconic shampoo and conditioner, Paul Mitchell gained worldwide popularity and became a staple in salons.

Innovation and sustainability in hair care

Paul Mitchell is particularly distinguished by its innovative approaches and strong commitment to sustainability. Long before environmental protection became a mainstream issue, the brand campaigned against animal testing and was the first company in the professional beauty industry to publicly oppose these practices. The brand also places great emphasis on eco-friendly packaging and natural ingredients, which makes it especially popular with environmentally conscious consumers.