Paul Mitchell Awapuhi Wild Ginger HydroCream Whip 200 ml

The Awapuhi Wild Ginger HydroCream Whip This sculpting foam moisturizes and adds volume to dry and damaged hair. It provides long-lasting styles and a smooth, frizz-free finish. Containing awapuhi extract and lightweight conditioning agents, it helps balance moisture levels and prevent frizz. The foam adds body and is ideal for styling with a diffuser.

Application of the Awapuhi Wild Ginger HydroCream Whip

Apply the mousse to towel-dried hair and distribute evenly. Then style as desired. Curls and waves can be defined with a diffuser attachment.

About Paul Mitchell Awapuhi Wild Ginger

Awapuhi Wild Ginger is the powerful, all-in-one solution for beautiful hair. Instant results you can see and feel. For centuries, Hawaiians have used the fragrant juice of the Awapuhi ginger plant found in these products. With the natural power of 19 amino acids, the Awapuhi plant nourishes dry and damaged hair. The brand's new look and feel invites you to dream of a Pacific island and escape the everyday.

The vision

In early 1980, Paul Mitchell, legendary barber and co-founder of the company, first heard about Awapuhi. He saw a Hawaiian woman applying the juice of an Awapuhi flower to her hair and was captivated from that moment on by the natural effects of this unique plant. This sparked a vision he shared with his business partner, John Paul, a vision that is now being brought to life by their chemists. The rest is history.

About the packaging

The packaging reflects the island's volcanic landscape. The light-colored, recycled plastic is also more easily recyclable than dark plastic.